Art Futures Group Use Social Media to Promote Art Investment  –

art futures group Art Futures Group Use Social Media to Promote Art Investment    artmarketblog.comArt Futures Group, the world’s leading brokerage firm specialising in contemporary Asian art, is taking advantage of the social media phenomenon, and the progression of the online market for fine art, by offering their clients the opportunity to view their entire artwork portfolio online and invite guests to view their gallery.

Armed with a username and password, clients of Art Futures Group can access their Private Online Gallery – an innovative feature that will enable clients to control their investment portfolio from anywhere in the world with just a click of a button, bringing art investment up to speed with the demands of the 21st century.

“The previous site was mainly informative, introducing who we were and the services we provided,” commented Jonathan Macey, Director of Operations. “The new website is very interactive, providing the latest art market updates and allowing interested investors to sign up for our seminars. It also gives existing clients the opportunity to view and manage their portfolio online.”

Other unique features were specially designed for potential investors with a limited understanding of art investment. One of these is the Three-Minute Guide to Art Investment, which gives busy urbanites a concise overview of the basics of investing in art, making this alternative asset class more accessible – and attractive – than ever before.

Art Futures Group is Asia’s first company to pioneer a complete end-to-end art investment service, leading the charge in this increasingly popular and profitable alternative asset. Based in Hong Kong, the hub of Asia, purchasing through Art Futures Group also enables the multitude of benefits of Hong Kong’s tax-free trading. Drawing from years of investment expertise and up-to-the-minute global data links, Art Futures Group makes informed recommendations to create a balanced portfolio based on the personal objectives of the clients.

Clients of the Art Futures Group can also invest in an art rental program. The growing rental trend allows Art Futures Group to place your investment with a suitable organisation. The process unlocks capital by collecting a regular fee agreed between you, the owner of the art, and a rental client. The income generated is then paid in the form of a healthy dividend. The scheme provides art investors with an additional annual income completely free from any capital gains.

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**Nicholas Forrest is a Sydney/London based art market analyst, art consultant and writer.  He is the founder of the Art Market Blog ( which offers independent commentaries as well as research and analysis on the current art market, and has recently been published in Fabrik magazine, Verve magazine, Visual Art Beat magazine, Australian Art Collector magazine, Art & Investment magazine and many others.  Nic has made several radio appearances (both nationally and internationally) as an art market expert and has received press from the likes of the New York Times, Conde Nast Portfolio and Times of London.

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