Art Market Blog Book Review – Three Steps to Investment Success
Art investment can be a daunting experience for the inexperienced and uninitiated so I was extremely excited when I came across a new book by professional art, antique and collectable appraiser Scott Zema titled ‘Three Steps to Investment Success – Buying the Right Art, Antiques and Collectables’. According to Scott, 95% of people don’t really know the value of their personal property, especially antiques, artwork and collectibles so Scott has written this book in an effort to correct this alarming trend. This new book not only logically and thoroughly lays out investment principles in an informative and entertaining manner, but actually guarantees a profit for you in your investment activities if you follow the step-by-step approach to transforming yourself into a focused collector.
As the title suggests, the book is broken up into the following three sections:
STEP I: CLEARING YOUR MIND ABOUT ART, ANTIQUES, AND COLLECTIBLES
STEP II: PREPARING TO BUY WITH A FRESH APPROACH (Don’t start buying yet!)
STEP III: GO FOR IT: BECOMING AN INVESTOR
Each section is then broken down further into chapters which allows the reader to pause and reflect after each step thus making each concept much more accessible.
Strategically placed personal anecdotes lighten the overall tone of what could have been a rather dull read but is instead an informative and entertaining book that despite its focus on weaning the beginner from using a scatterhost acquisitions policy to purchasing more carefully and ststematically from a financial standpoint, will also appeal to more seasoned collectors by tailoring their collecting more closely to value and appreciation.
You can find out more about THREE STEPS TO INVESTMENT SUCCESS: BUYING THE RIGHT ART, ANTIQUES, AND COLLECTIBLES and also purchase the book by visiting Scott’s website at http://www.arklimitedpublishing.com/
**Nicholas Forrest is an art market analyst, art critic and journalist based in Sydney, Australia. He is the founder of artmarketblog.com, writes the art column for the magazine Antiques and Collectables for Pleasure and Profit and contributes to many other publications.
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